São Paulo – A company called Metro Brazil sells Brazilian products to Arab consumers online. Owned by Syrian entrepreneur Alaa Kara Ali (pictured above), the business was started in 2017, two years after he had relocated to Brazil. Ali lives in São Paulo and has two Brazilian children. “I wanted to make a bridge between Brazil and the Middle East,” he told ANBA in interview by email.
Ali, who is also the company’s CEO, wanted to resell Brazilian products such as garments, underwear and accessories. He started on his own and now has a staff of 32 employees and exports to other regions beyond the Middle East. The company used to sell just to Arab countries but saw a demand from other regions, then started delivering orders all over the world. “Now we have clients on Europe, the USA, Canada, Australia and others,” he said.
By Bruna Garcia Fonseca via Brazil-Arab News Agency