Experts and leaders shared their best practices for designing digital presences, applications and websites that will enhance an enterprise’s business opportunities. Using the Chamber website as a case study, the discussion included the process of designing and developing digital platforms. The panel also highlighted best practices to incorporate branding and social media to attract and build a customer base, and how to incorporate off-the-shelf applications to enhance a website’s functionality and operational efficiency.

Moderator:

Gilman Hanson, President, Hanson Design

Speakers:

Romeu Biscaia Machado, Chief Design Officer, Commcepta Design

Philip Hordijk, Founder, NY Casas

Kinsey Mahan, Customer Marketing Manager, MemberClicks